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Recipes for Success


  1. Your website is an online community when… Posted in Recipes for Success, Concocted by LouisJvR January 29, 2009 4 comments

    When I started writing this post, I thought…Ok, let’s Google all the definitions for ‘Online Community’, ask Wikipedia and provide my beloved, loyal and always good-looking readers with a list of definitions of this term and throw in a bit of my own interpretations.

    NOW, HOW BORING WOULD THAT’VE BEEN !? Read Further

  2. Logo porn Posted in Cookin' Design, Concocted by Fred Roed January 28, 2009 2 comments

    design porn

    I’ve added LogoFaves to my reader and can’t help but featuring these little numbers.

  3. He wears your shirt (for a day) Posted in There's a Fly in My Soup, Concocted by Fred Roed January 28, 2009 No comments

    Could this be the next Million Dollar Homepage idea – you know, when after the idea hit mainstream, everyone was scratching their head going ‘I wish I’d thought of that!!’

    The idea is that Jason, some dude in the States, wears a different shirt each day of the year. He will then blog about, talk about it, link to your website and generally parade himself in the public eye in the name of your brand.

    The first day is charged at $1, the last day sold $365. Read Further

  4. The Cure for Blogger’s Block? Posted in Cookin' Design, Hot Stuff, Recipes for Success, Concocted by Fred Roed January 23, 2009 No comments

    We like this: Plinky,  a new service that helps you create inspired content on the web (via ReadWriteWeb)

    Like it or not. You’re a writer. You’re creating content on a daily basis, updating your Facebook status, commenting on blogs, sending tweets. Social networking requires that level of communication. But as a writer, you’re also a potential victim for writer’s block, a condition that plagues even the most prolific authors. Read Further

  5. Keep Your Community Members Active & Addicted Posted in Recipes for Success, Concocted by LouisJvR January 22, 2009 1 comment

    Here are a couple of pointers on how to hook people to join your community and then how to keep your members active and addicted: Read Further

  6. WWC’s Managing Director Found !! Posted in Heavy Chef News, Concocted by LouisJvR January 21, 2009 6 comments

    What a day, what a day… first we were on a super high after President Obama’s inauguration and THEN, World Wide Creative’s fearless leader and web marketing mastermind, Mike Perk, was found!!

    After an almost 5 month pledge of silence, Mike shocked the entire WWC team (and apparently Obama himself!) by writing and publishing his first blog post since September 12, 2008 – albeit on our client’s blog www.smallcapital.co.za… check it out… Read Further

  7. Top 10 Reasons for Building an Online Community in 2009 Posted in Recipes for Success, Web Marketing Fare, Concocted by LouisJvR January 20, 2009 2 comments

    Yep, another ‘2009′ post, but this was such a good find I couldn’t resist…

    The Top Ten Reasons for Building an Online Community in 2009

    (courtesy of Vocici blog) Read Further

  8. Heavy Chef’s Top 12 Digital Marketing Predictions for 2009 Posted in There's a Fly in My Soup, Concocted by Fred Roed January 19, 2009 4 comments

    This is the time of the year that we collate all the pearls collected during the various Heavy Chef Sessions we hosted in 2009 – as well as from our team that is working on various high-profile online projects in the United Kingdom and South Africa.  Looking back allows us to learn the lessons, apply the wisdom from conversations with some of the smartest people in the industry, and look forward with confidence.  Read Further

  9. Steve Jobs’ influence governed by his absence Posted in Recipes for Success, Concocted by Fred Roed January 15, 2009 No comments

    If you don’t know yet, Apple announced today that Steve Jobs has taken leave for a period of 6 months. It is highly likely that he has pancreatic cancer, an extremely serious condition and a recurrence of the diagnosis that he has suppressed once before.

    Internet celebrity of sorts, Robert Scoble, had this to say: ”It’s too late to sell your Apple stock. If you sold it today, you are a genius. But tomorrow? You’ll be the biggest loser. Why? Apple has the best team, the best distribution, the best supply chain, the best management in the business. Everyone, from Palm to Microsoft to Google wants to be like Apple. Read Further

  10. Facebook growth astounds shortsighted doomsayers (like me) Posted in There's a Fly in My Soup, Concocted by Fred Roed January 9, 2009 No comments

    Ok, so they say it takes a big man to say ‘I was wrong’. I’d also like to add: ‘good looking, charming, intelligent and modest’.

    So here goes: I was wrong.

    Last year I predicted the death of Facebook, and said it’s fall would be swift and inglorious. Well, take a gander at Facebook’s latest figures Read Further

  11. Rockin’ 2009! 4 Things To Look Forward To In The New Year Posted in Hot Stuff, Concocted by LouisJvR January 8, 2009 No comments

    Fact is 2009 is going to be a tough year no doubt, with the grim global and local economic outlook taking centre stage.

    However, an offset of these circumstances is that 2009 has a couple of things we can look forward to – specifically within the digital environment in South Africa… Read Further

  12. Happy New Year! Posted in Hot Stuff, Concocted by Fred Roed January 5, 2009 No comments

    Hi all. 2009 has sprung and it bodes to be a great year for The Heavy Chef Project. In the next couple of posts we’ll be publishing some predictions for the year as well as an outline of what’s in store for the Heavy Chefs at World Wide Creative.

    In the meantime, here’s a great image that I FFFFound this morning – depicting the various approaches to hierarchical structures around the world. Read Further