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Heavy Chef News

  1. Name our Heavy Chef and win big! Posted in Heavy Chef News, Online Advertising, Concocted by Mike Perk June 23, 2010 7 comments

    We have a great digital marketing hamper to give away to one lucky Heavy Chef Fan. All we need you to do is Like our Facebook Fan Page, come up with a name for our famous Heavy Chef (the one in our logo), and add your suggestion in the comment box on our Facebook post. S/he has always been referred to as “The” Heavy Chef, but we feel so close to him now that we need to give him a name. Read Further

  2. 5 Twitter Tips for Managing your Online Reputation Posted in Online Reputation Management, Social Media, Twitter, Concocted by Yolandi Janse van Rensburg June 22, 2010

    Twitter is a goldmine for finding conversations and people’s opinions on any subject imaginable. If people are blogging about your brand or taking part in online forums discussing your products; you can bet they are doing the same thing on Twitter. Here are a few tips on how to manage your reputation on Twitter: Read Further

  3. Ten Online Reputation Management Tips BP Can Use Today Posted in Online Reputation Management, Concocted by Yolandi Janse van Rensburg June 16, 2010

    While everyone’s busy brand-bashing and criticising BP and the whole oil spill situation, blogger Andy Beal, decided to  offer BP some advice on how to manage their online reputation during such a dramatic time for the company. Here are Andy’s 10 Online Reputation Management tips BP can use today: Read Further

  4. Online Reputation Management vs. Brand Awareness Posted in Branding Online, Online Reputation Management, Concocted by Yolandi Janse van Rensburg June 9, 2010

    We have now covered what ORM is, what ORM tools there are and advantages and disadvantages of Online Reputation Management. Now, apart from damage control and monitoring who’s bad-mouthing your brand, you can also engage with online communities to create awareness for your brand. Read Further

  5. ORM isn’t an automated tool, it’s hard work! Posted in Online Reputation Management, Concocted by Jason Bagley June 4, 2010 2 comments

    I’m sure a number of people think that Online Reputation Management is some automated process that you choose a bunch of keywords for and some software or tool will spit out a list of all positive and negative mentions in a nicely formatted Excel document for you to deal with. This is definitely not the case! Online Reputation Management takes time and patience to get right. Read Further

  6. Snow Angels, Speedos, The Rolling Stones and Online Reputation Management Posted in Heavy Chef News, Online Reputation Management, Concocted by Fred Roed June 3, 2010

    This was not an easy post for me to write.

    For the past few days I’ve um’d and ah’d, walking holes in our agency floor before typing these words. The topic of this article involves an incriminating video that was taken of me 4 years ago by my business partner, Mike Perk (pictured here with the beautiful ‘tache). Since then, Mike has continually threatened to expose to the general public the shameful behavior that I displayed that fateful evening.

    And so, this article is my get-out clause.

    Read Further

  7. Online Reputation Management – Advantages & Disadvantages for your companyhttp://www.heavychef.com/online-reputation-management-advantages-disadvantages-for-your-company/ Posted in Online Reputation Management, Concocted by Yolandi Janse van Rensburg June 3, 2010

    Have you searched your name, company name or certain keywords relevant to your industry online? What did you find? There are more and more information available about us online then ever before and not all of this information is positive or accurate. That is why it is important to keep an eye on what is being said about your business online. Read Further