Fred is the CEO of digital marketing agency World Wide Creative. Fred co-founded The Heavy Chef Project, as well as Ideate, a forum for African entrepreneurs. Fred focuses on online brand building, marketing strategy and loud Hawaiian shirts. Fred is famous for his sartorial excellence, long diatribes about music and fanatical attention to detail when making pizza. Follow Fred on Twitter: www.twitter.com/Fred_Roed
View more articles by Fred Roed.
Log In
Current Heavy Chef Topic:
Community Management
Featured Articles
-
The Community Management grid
I see many digital agencies falling into the trap of thinking they are online community [...]
-
Top 5 online reputation disasters of 2010
We have had a few big brand blunders this year and most of them you’ll [...]
-
ORM isn’t an automated tool, it’s hard work!
I’m sure a number of people think that Online Reputation Management is some automated process [...]
-
Online Reputation Management Tools: The good, the bad and the ugly
The concept is pretty simple:
Business is about relationships. Relationships is about people.
People talk. Thus, businesses (need/want to) [...] -
Using augmented reality – Is it helping to achieve the marketing objectives?
Saatchi and Saatchi New York have recently used Augmented Reality as part of their Honey [...]