Mike and I presented an interactive session to the small business breakfast group at ABSA Advantage community 2 weeks ago. Here’s an extended version of the presentation:
Let me know your thoughts, comments, feedback, criticism…
Read more posts by Fred Roed
Fred is the CEO of digital marketing agency World Wide Creative. Fred co-founded The Heavy Chef Project, as well as Ideate, a forum for African entrepreneurs. Fred focuses on online brand building, marketing strategy and loud Hawaiian shirts. Fred is famous for his sartorial excellence, long diatribes about music and fanatical attention to detail when making pizza. Follow Fred on Twitter: www.twitter.com/Fred_Roed
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Brilliant
This is what I tell my clients.
“Social Media should be a life style not a campaign. Also NEVER start a conversation and stop it half way when things look negative”
Note to self: when you tell clients this you usually loose their business. oops
Better to loose it before starting than to loose it half way when they get cold feet
@simonB – thanks mate.
agreed: only do it if you’re authentic about doing it. you can usually tell if someone is not authentic when they run when things look bad… : )
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