Each time one of your Twitter followers re-tweets one of your tweets they help develop your Twitter influence. Retweets can help grow your amount of followers, drive traffic to your website and ultimately create more customer conversions. Here are a few tips and tricks you can put into practice to get users retweeting you.
1. Be first
Where possible try to be the first person to break news. If not first, be one of the first. For example you could be walking in a mall and see a ridiculous promotion or an entertaining situation or even unexpected traffic. This way you are informing your followers of something that is useful, new and relevant.
Tweet about things you can converse about. Even if your Twitter accounts is for your business, talking about topics that you can converse about is far more interesting to your followers than self-promotion and none engaging statements. As an individual be careful about talking about yourself too often or you may end up on Tweetingtoohard.com and users will follow you for the wrong reason.
3. Link to something interesting or that adds value
Give your followers the opportunity to spread your content by adding a link to your tweet. Twitter users love spreading content and interesting links. Also, spread other people’s content that you find interesting in return. This way, your Twitter stream will be filled with a variety of interesting links.
4. The golden 25 characters
Twitter allows you enough space for a 140 character message however, if one of your followers wants to manually retweet you they will need a few characters to add the RT and some commentary. Leave at least 25 characters for them to do this. You need to make a retweet as easy as possible for your users and you will reap the benefits. Remember to also use a URL shortener, this saves you loads of space.
This relates closely to being forthcoming on Twitter. To be interesting enough to be retweeted you should offer some sort of uniqueness. This can be an opinion about an event or a unique sense of humour even if it’s controversial. People love quotes, jokes and funny comments.
In the end, you need to be original and genuine when sharing with others. It’s simple, if you share something you genuinely find interesting, chances are other like-minded people will find it interesting as well.