The last six weeks has seen us explore blogging as a way of helping create more profitable websites. The best way to do it and not to do it and the benefits and pitfalls. Its thrown up some interesting debates and probably left more questions than we started with. Like all our Heavy Chef topics, this will continue as an evolving study.

However, it is time to pick a new topic to work on over the next 4-6 weeks. Some that have been suggested include; My Space, Pay Per Click, Long vs. Short copy and Search Engine Optimisation. We will decide by the end of the week, but if anyone has any suggestions let us know and we’ll throw it in the mix.

- Mike

Read more posts by Mike Perk

Mike is the Managing Director of digital marketing agency World Wide Creative and co-founder of The Heavy Chef Project. A video blogger who happens to know a fair amount about web marketing; presenting on SEO, Usability and Analytics at digital conferences and marketing courses worldwide. A passionate Spurs fan, Mike also co-hosts the popular football video blog: Free-Kick.tv.

Follow Mike on Twitter: www.twitter.com/mikeperk

Related posts:

1. The Danger of Search Engine Optimising a Blog
2. To get it profitable, treat your blog like your website
3. Introducing your blog to MSN