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Pay Per Click Intro Posted in Digital Marketing Basics, Online Advertising, Concocted by Mike Perk, 2 comments
Published on 13 October 2006

I’m really starting to love You Tube. Same guys at Sage Rock giving a really good introduction to using Pay Per Click for web profitability.

Read more posts by Mike Perk

Mike Perk

Mike is the Managing Director of digital marketing agency World Wide Creative and co-founder of The Heavy Chef Project. A video blogger who happens to know a fair amount about web marketing; presenting on SEO, Usability and Analytics at digital conferences and marketing courses worldwide. A passionate Spurs fan, Mike also co-hosts the popular football video blog:

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  1. Karin says

    Just had a thought (but this might turn into a complete other project for you guys):

    How would promoting your company through YouTube work compared with MySpace (one of the other hot things on the web now)?

    Could a dull accountant use YouTube for an Advertorial? Or a business coach, webdesign company? Or would it be more something for an artist (any artist: from music, painter, writer etc)?
    (I really should go out more)

  2. Mike Perk says

    I was just impressed with what the guys at saltrock were doing and how its a great way of building the brand through advice. Via Youtube I’ve now heard of an SEO/ppc company (one of thousands) based in the US just because they decided to get the message out in a different way. Cheap advertising I suppose.

    p.s. Its really because I’ve always wanted to be on TV :-)