Web marketing is not just about SEO or PPC

You got to love the smart bald guy. Seth Godin has given us another nugget of advice about marketing (read it here).

In a nutshell, he’s saying that the best marketing comes from creating a story that can spread easily. This doesn’t cost a lot of money, it just taxes your creative brain.

If you look at all the best marketing efforts online, it’s not the ones that spent the most money - it’s the ones that came up with the best stories. Web marketing should start with this process, then end with selecting the tools that you want to use.

- Fred


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If you're looking to cook up a world beating web strategy, or just looking for some tips on how to convert your current web presence into something special - drop us a line.


One Comment

  1. Posted September 25, 2007 at 7:56 pm | Permalink

    KeywordSpy.com a try for a keyword research tool, with results actually reflecting what advertisers are using at the current time.

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