Despite the rain and a public holiday the follow day, the opportunity to hear Allan Kent (AtPlay) and Anton Crone (Saatchi & Saatchi) talk about Creativity in Communication, was too big a draw for last Tuesdays Heavy Chef session at 24.com. The call of free booze from our sponsors Perdeberg and Corona also helped:-)

Allan and Anton were new to the Heavy Chef format but enjoyed the relaxed atmosphere and keenness of the audience to participate. As someone who takes in more via visual and practical learning the session was perfect for me – with examples of how Guinness, Times of India and other companies have used creativity in advertising to great effect.

As always the feedback was excellent and our huge thanks go to Anton and Allan. Our thanks also extend to Richard Gregory (as always) and his team, who are responsible for filming and editing the Heavy Chef Video, which will be up on the Heavy Chef blog soon.

Read more posts by Mike Perk

Mike is the Managing Director of digital marketing agency World Wide Creative and co-founder of The Heavy Chef Project. A video blogger who happens to know a fair amount about web marketing; presenting on SEO, Usability and Analytics at digital conferences and marketing courses worldwide. A passionate Spurs fan, Mike also co-hosts the popular football video blog: Free-Kick.tv.

Follow Mike on Twitter: www.twitter.com/mikeperk

Related posts:

1. Heavy Chef September: ‘Messages Worth Spreading; Creativity in Communication’
2. September Heavy Chef Session booked out
3. Heavy Chef Session No.1
4. August Heavy Chef Session: Rob Stokes on eMarketing
5. July Heavy Chef Session: Can a Blog Accelerate Your Profit?’