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  1. Why Choosing A Single Platform To Market Your Brand Won’t Work – CEO Of Motribe Explains Posted in Heavy Chef News, Concocted by Wendy Tayler January 24, 2012

    Nicholas Haralambous is the CEO and co-founder of Motribe.com, a platform that allows users to manage their own mobile social communities. He started off as a journalist, but quickly moved from print media to the online space. He has worked with the Sunday Times and Financial Mail. Nic is also the head of the mobile division at Mail & Guardian, and the General Manager at Zoopy.com. He also adds product manager of Vodacom SA’s mobile and social networking division to his resumé. With such success, we thought we would chat to Nic about mobile and the various platforms that are necessary to flourish as a brand. Read Further

  2. Technology Innovation Aids Development For UNICEF Posted in Heavy Chef News, Concocted by Wendy Tayler January 10, 2012

    Erica Kochi plays a big role in assisting UNICEF with their use of technology in order improve their charitable efforts. These tasks include the integration of online and offline, and expanding their message reach. Forbes interviewed Erica about her experience with UNICEF and the digital developments that are benefitting this organisation. Read Further

  3. Founder of SEOmoz, Rand Fishkin, Shares Key Insights And Tips Posted in Heavy Chef News, Concocted by Wendy Tayler November 14, 2011 2 comments

    Born in New Jersey and now residing in Washington, Rand Fishkin has gained an admirable reputation in the digital sphere. He is the CEO and co-founder of the most popular SEO software provider on the web, SEOmoz. This successful entrepreneur keeps climbing to new heights of digital excellence, and is well-known for ‘telling it straight’. Rand was kind enough to share some of immense SEO knowledge with us at Heavy Chef. Read Further

  4. Konza: Kenya’s Silicon Savannah Begins Posted in Heavy Chef News, Videos, Concocted by Tatenda Mutsekwa August 18, 2011

    “Konza is set to be one of the most successful cities in Africa, competing economically and culturally with the best cities in the world.” ~Konza

    Kenya has been become one of the leading technology players in Africa and is challenging South Africa for its position as the technology hub on the continent. In September a ground breaking ceremony will be held to mark the beginning of the construction of Konza Technology City which is expected to be completed in 2020.

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  5. Where is the retail shopping and mobile? Nowhere. Posted in Mobile Marketing, Concocted by Jason Bagley April 18, 2011 2 comments

    Why are we being asked to sign up for more and more rewards cards in this day and age? Clicks started it off years back with their Clicks ClubCard, now we have a Woolworths rewards card and most recently a Pick n Pay Smart Shopper card. Let’s not mention your Exclusive Books Fanatics card, Vida e Caffe loyalty card and Ster Kinekor’s movie club card. Enough already. Why is this not all on your mobile phone? Read Further

  6. Should you modify your site for Mobi? Posted in Mobile Marketing, Concocted by Neerali Gajjar January 12, 2011 5 comments

    Cell phones have come a long way, from being the size of bricks and only able to make calls, to now virtually being hand held PCs (or Macs). Calls aren’t the primary reason to use a cell phone, according to the New York Times, “for the first time in the United States, the amount of data in text, e-mail messages, streaming video, music and other services on mobile devices in 2009 surpassed the amount of voice data in cell phone calls.” Read Further

  7. Review: Heavy Chef Session on Youth Marketing Posted in Heavy Chef News, Videos, Concocted by Yolandi Janse van Rensburg August 31, 2009

    At the Heavy Chef Session last Wednesday in Jozi we took a peek into the world of Youth Marketing with Andrea Kraushaar from Youth Dynamix and Marc Kornberger from Student Village. With a turn out of more than 50 guests, we sure enjoyed seeing all the new faces including people from Deloitte, Quirk eMarketing, FNB, ABSA and the South African National Blood Service. It was also great seeing some familiar faces like Greg Durst from Horizon Equity. Most of the socializing took place on the Balcony at JWT with its beautiful view over Rivonia and great drinks provided by our sponsors Corona, Carlsberg, Perderberg wine and (our latest edition) Glaceau Vitamin Water. Thanks guys.

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  8. Weather.com’s mobi site shows potential in mobile web Posted in Mobile Marketing, Website Usability, Concocted by LouisJvR August 17, 2009

    Always a hot topic: ‘Mobi-sites’

    We know just about every person in this world owns a handset. We know the majority of mobile devices can access the web. But the question still comes up over-and-over again, how many people actually use their handsets to access the web?

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  9. South African owned, Chinese-based QQ turns more profit than Facebook Posted in Mobile Marketing, Concocted by Fred Roed March 27, 2008

    For those who don’t know, QQ is the Chinese version of mobile based IM services like Mxit, and is part-owned by South African publishing and digital giant, Naspers. Little known outside of China, the service has been called the biggest social media forum on the planet with over 300 million accounts. According to Marketing Vox, QQ turned almost 4 times more money than Facebook with over $500m in 2007. Not a bad investment for Naspers, and just a taste of the mobile revolution that’s currently impacting on marketing communications. Read Further

  10. iPhone becoming the Business Posted in Mobile Marketing, Concocted by Fred Roed March 7, 2008

    The iPhone has just been pumped with a $100m injection to beef up its business capability. World domination ahoy? Read more about their aspirations here. Read Further

  11. Mobile Magic Posted in Mobile Marketing, Concocted by Fred Roed March 5, 2008

    World Wide Creative met with Michelle from mobile services Fontera today, and was thoroughly impressed with their suite of services. Anyone in US, UK, Europe or Africa can click here to contact this rocking company. Fontera provides bulk SMS marketing services, MMS, WAP site development and all the little bits that you’ll need to get your campaign kickstarted with a nice viral mobile component. Read Further

  12. Mobile Testing Posted in Mobile Marketing, Concocted by Ettienne Mostert February 28, 2008

    You are probably wondering what all the Mobile buzz is about these days? Well we hope to inform you on the topic in the coming posts to this category. First off I would like to introduce you guys to a little tool called Opera Mini Simulator. Read Further