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  1. How To Make A Successful Mxit App – Motribe Explains Posted in Heavy Chef News, Concocted by Wendy Tayler April 5, 2012 2 comments

    Heavy Chef chatted to Nic Haralambous, CEO and co-founder of Motribe, regarding their new Mxit app, JudgeMe. The app is aimed to help people meet one another through the process of uploading photos and viewing the pictures of others. The success of the app has been phenomenal so far, with over 4 million photos viewed in the first month. We learn about the contributing factors to its success, how the idea came about, and Nic shares some tips for others wanting to build apps for Mxit. We also get the first glimpse of the new JudgeMe Infographic, seen below. Read Further

  2. Why Choosing A Single Platform To Market Your Brand Won’t Work – CEO Of Motribe Explains Posted in Heavy Chef News, Concocted by Wendy Tayler January 24, 2012

    Nicholas Haralambous is the CEO and co-founder of Motribe.com, a platform that allows users to manage their own mobile social communities. He started off as a journalist, but quickly moved from print media to the online space. He has worked with the Sunday Times and Financial Mail. Nic is also the head of the mobile division at Mail & Guardian, and the General Manager at Zoopy.com. He also adds product manager of Vodacom SA’s mobile and social networking division to his resumé. With such success, we thought we would chat to Nic about mobile and the various platforms that are necessary to flourish as a brand. Read Further

  3. Interview with Nic Haralambous on Mobile in Emerging Markets Posted in Emerging Markets, Heavy Chef News, Mobile Marketing, Top Digital Chefs, Concocted by Yolandi Janse van Rensburg June 14, 2011

    We know how much you enjoyed our Heavy Chef session in Joburg last month with Nic Haralambous and we’ve picked up a lot of chatter online concerning the mobile development industry in Africa. We decided to interview Nic and learn from him once more about the Mobile industry in emerging markets. Read Further

  4. Heavy Chef: Nic’s Presentation on Mobile and Motribe Posted in Heavy Chef News, Mobile Marketing, Concocted by Yolandi Janse van Rensburg June 7, 2011

    Nic Haralambous from Motribe really made waves with his presentation at our Heavy Chef session last month. He’s statistics and facts were incredible and his knowledge regarding the mobile industry were out of this world. Read Further

  5. Heavy Chef: Motribe hits 1 million members in 8 months Posted in Heavy Chef News, Mobile Marketing, Videos, Concocted by Yolandi Janse van Rensburg June 6, 2011

    At our previous Heavy Chef session in Joburg, Nic Haralambous from Motribe presented incredible mobile insights regarding their mobile web platform, Motribe and into mobile usage and using mobile for community building within developed and developing countries. Read Further

  6. Heavy Chef May 2011: Marvelous Motribe in Jozi Posted in Heavy Chef News, Mobile Marketing, Concocted by Yolandi Janse van Rensburg May 16, 2011 2 comments

    Something significant has happened since we last featured Motribe at Heavy Chef. The two intreprid founders have crossed the great divide: evolving from 2 minute noodle-eating start-up entrepreneurs to change-my-phone-number-so-that-VC-people-stop-calling-me serious players. Nic and Vince, with Motribe , have managed to garner over 1 million members… within 8 months! This makes it suddenly one of the most interesting tech developments in South African (and African) history. Read Further

  7. When should I go mobile? Posted in Mobile Marketing, Concocted by Fred Roed February 4, 2011 4 comments

    I’ve done a few presentations over the past 2 weeks and the mobile question comes up every time. With the massive impact of tablet computing on our behavior, this question has become even more pertinent.

    The short answer: Now.

    Read Further