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  1. Successful Twitter Campaigns: USA for UNHCR Posted in Heavy Chef News, Twitter, Concocted by Tatenda Mutsekwa July 14, 2011 5 comments

    This case study will look at how a tweetathon was used by USA for UNHCR to help spread the message about their Blue Key Campaign. The Blue Key Campaign was centered around informing the American population of the refugee crisis. This was done by having people go on to the website and buy a blue key pin or pendant to wear.

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