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Use your analytics to create great linkbait Posted in Digital Strategy, Search Engine Optimisation, Videos, Concocted by Mike Perk, 3 comments

Your analytics data holds a treasure trove of information that can be used to help you decide on great linkbaiting content. Heavy Chef, Mike Perk from World Wide Creative, shows us how.

Its actually quite simple and quick to do. Scan through the “Top Content” section in your analytics and see what the most popular blog posts are on your site. Spot the trends between them and write content related to that. For added effect do the same process with blog aggregators and see what are the most popular posts on the web. Use this as inspiration.


  1. SteHan Botha says

    Thanks Mike! Going to start using this strategy Take-Away Right Away!

  2. Mike Perk says

    Cool. Let me know how you get on!

  3. zibuka says

    Simple, yet profound. It’s amazing what you kind find when you look at things differently.