I recently paid a visit to Fast.Fwd.Innov@tion blog who took a step back and highlighted some of the takeaways from the Web 2.0 trend for marketers…
- Join the conversation
- Share
- Add value
- Calculate ROI
- Create a community
- It’s all about CRM
- Engage a relationship
- Be agile and go fast
- Create a user-experience
- Word of mouth matters
Simply put, marketers need to build profitable relationships with their customers. This points to a clearly formulated value-exchange between both parties.
