The Healthy Business Show is a business podcast that tells the stories of South Africa’s compelling business personalities. Launched earlier this year, the idea behind the podcast was to unveil the behaviours and habits behind healthy businesses. Since the first episode aired in April, the podcast has become one of the most downloaded business podcasts in South Africa. Yesterday, Heavy Chef received the news that The Healthy Business Show is a finalist in the International Content Marketing Awards to be held in London on the 26 November.
The podcast was conceptualised in a collaboration between Heavy Chef, CliffCentral and Discovery Business Insurance.
Hosted by Heavy Chef CEO Fred Roed, 14 weekly episodes have been released, featuring exciting personalities within the entrepreneur sector. Each week, Roed chatted to technologists, leaders and creatives, focusing on the most salient topics that business owners face each day.
The pilot episode kicked off with a frank and fascinating discussion with Barry Swartzberg, the co-founder of DIscovery. Swartzberg discussed the early days of Discovery, the roller-coaster ride to success and the potential disasters that Gore and Swartzberg managed to avoid along the way.
In the following weeks, The Healthy Business Show featured celebrities, investors, lawyers and leaders, all revealing riveting details about their journey.
The style of the show is forthright, funny and accessible, with a no-holds-barred approach to unpacking the glamorous and gory details of the entrepreneurial plight.
Fred Roed said yesterday, upon hearing the news: “This is a great endorsement of the effort that the team has put into this production. From Natasja, Nadia, Marleze, Bernise, Jacqui and Anton from the Discovery team, to the incredible technicians at CliffCentral, Spike, Rina, Siya, Gareth and co. this has been a massive collaborative effort. Many people don’t understand how much work goes into a series like this, so it’s great to receive some recognition.”
The Healthy Business Show podcast is a finalist in the ‘Best Branded Content’ category. Winners will be announced at the award ceremony in November, held at a black-tie event in London.
The full list of finalists can be viewed here.
Listen To The Healthy Business Show Here:
South African comedian Riaad Moosa talks to Fred Roed about leaving a career in medicine for his instinctual drive to pursue stand-up comedy. Riaad shares some laughs with Fred as he talks about how that instinct has now developed into a focused career with the goal of combining both his passions in a powerful way. Riaad shares his approach to his work, to social media and talks about his movie, Material. His latest experience with Netflix also brought about valuable lessons about connecting with people, becoming better at what you do, and scaling your personal brand.
Employing the right people is crucial for business success. In this week’s episode, Fred Roed talks to industrial relations and wellness experts about how to take care of your best asset while running your business. Get to know what fosters loyalty, attracts talent and how to create an inclusive culture. As you reach targets, it’s important not to lose focus of the people you employ. The discussion highlights mental wellbeing in the workplace and points out experts to guide you. The lesson? Be sure to make employee wellbeing part of your business goals for greater success.
Businesses are prone to all kinds of liabilities, from theft and fire to load shedding and road accidents – but InsureTech can protect your assets, clients, employees and revenue in a worst-case scenario. Fred Roed speaks to Robin Burgess, Technical Manager at Discovery Business Insurance about how sophisticated, granular tech information is being used to reduce business risks and to make tailored insurance a seamless part of your business.
There are five new viruses or pieces of malware set loose on the internet every second of the day. Small businesses are especially vulnerable to cybercrime. Fred Roed chats to Charl Ueckermann, CEO of AVeS Cyber Security, about ‘black hat hackers’ and ‘white hat hackers” and their roles.
Don’t lose your livelihood over a tweet! This week Fred Roed gets to hear about the many risks of social media as he chats to Emma Sadleir, Africa’s leading social media law expert. They keep the conversation real and Fred even exposes what he terms the “underbelly” of social media. Get all the facts you need from this candid talk, filled with trends among teenagers and real-life examples to protect the reputation of your business in a digital world.
If you have a small business and don’t have much to spend on marketing, how do you build a brand in an impactful way? Market research maestro and experienced entrepreneur, Musa Kalenga, started his first business at the age of 19. Hear what inspired him as he talks to Fred Roed about building a business and personal brand. A seasoned researcher, Musa believes your sales and research need to happen simultaneously. He shares how to do that and how to change your focus in marketing for services and marketing for goods. Listen as Fred and Musa share a laugh in between contemplating the future of marketing for a new generation living in a technology age.
This week on the HealthyBusiness show, the conversation goes to sales. Can anyone be in sales? What are the differences between B2B and B2C sales processes? Fred Roed chats to two seasoned sales professionals, Sean Raymond who is the founder of The Sales Department and Claire van Wyk, a certified financial consultant. Answering some tough questions, they share experiences and tips on how to be successful in sales as an individual and as a business.
Keet van Zyl, co-founder of Knife Capital, and Dov Girnun, founder and CEO of Merchant Capital, talk about the exciting environment that entrepreneurs find themselves in. In conversation with Fred Roed, they delve into the different aspects that funders of initial capital and funders for growth would look at to invest in a business. Get their top tips to guide your thinking around funding and gather some pearls of wisdom on how to make sure your business stands out in a crowd of attractive investments.
Having the right partners with the right resources can make all the difference to your business. What are some of the secret ingredients to solid business relationships? For this week’s guests, Mike Anderson, CEO of National Small Business Chamber, and Jos Dirkx, an international consultant and entrepreneur, learning to listen is an important skill in partnerships. Fred Roed speaks to these seasoned entrepreneurs about their personal experiences and the main attributes in attracting lasting business partnerships.
In developed nations, the SME sector contributes around 90% to employment, while in South Africa it sits around 50%. Endeavor South Africa, a not-for-profit organisation, has dedicated years to mentoring high-impact entrepreneurs and knows just what SA businesses need to take off. Catherine Townshend, former MD of Endeavor South Africa, speaks to Fred Roed about the importance of good, high-quality mentorship, support providers focused on SME development and the different life cycles of a business. “Do your homework, know your blind spots, and get the right support to navigate your business through each life cycle.”
Why is it important for entrepreneurs to learn to present and communicate well? Rich Mulholland, a seasoned public speaker and entrepreneur who has started multiple businesses, including SA's largest presentation firm, Missing Link, chats to Fred Roed about the must-have skill of building a presentation that works. Rich says you have to “give the audience a reason to care. You’ve got to buy an audience’s attention before you sell them anything – even an idea.” Sharing from his own career and experience with TED Talks, this maestro in public speaking tells all about presentation techniques and tools to get people on your side and to respond to your “call to action”.
SA’s challenges are a breeding ground for innovative opportunities, says SweepSouth CEO, Aisha Pandor. Hear about the SweepSouth growth from an idea created by need to a start-up sensation that is the first on the continent to bring technology to home-cleaning services. Aisha talks to Heavy Chef CEO Fred Roed about changing careers, the challenges and the satisfaction of owning your own business, and her vision to address societal needs while running a thriving business.
What mindset does it take to ‘make it’ in business? Is work-life balance a myth? What turns great employees disloyal, and how damaging is burnout really? Open your mind as Fred Roed speaks to Marc Rogatschnig, an organisational psychologist, about the psychological dynamics of leading a business and the personal attributes and awareness that can set you apart in a competitive environment.
In 1992, Discovery was a small business breaking into the market. Barry Swartzberg chats to Fred about why, when it comes to entrepreneurship, you need to 'fall in love with the process’. Listen to Barry’s insights on growing a business that was recently ranked as the second-strongest insurance brand in the world.