Mike Schalit: How I Found Purpose In Building Libraries. (Yes, Libraries.)

Mike Schalit is a highly gifted and unique individual. Amongst other accolades, Mike has been voted the most influential person in the South African advertising, and previously, the country’s top Creative Director for eleven consecutive years. Although he prefers to go by the title 'Creativist', Mike is also the founding partner and CCO of Joburg based ad agency Net#work BBDO. In this Heavy Chef presentation, Mike relates how he went from advertising in the digital economy to... building libraries.

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