Craig is a legend in the social media universe. For much of his career, Craig has headed up social media and PR agencies. In this riveting interview, Heavy Chef Content Manager Ondela Mlandu pries Craig to reveal some of the strategic tips, technical secrets and tactical techniques he's used to become such an instant Insta-sensation.
David Donde is one of the world’s most famous coffee aficionados. As the founder of Truth Coffee, which was rated by MSN and The Telegraph as the world’s best coffee shop, Dave knows a thing or two about building a coffee brand. In this incendiary article, David sheds light on the entrepreneurial trap of leading the pricing race down to the bottom. This is an article about coffee, that should be read by every entrepreneur everywhere.
When starting a business, there are a host of basic legal mistakes to avoid. By identifying, recognising and avoiding these mistakes, you can avoid the common stumbling blocks that so many young businesses fall over. Heavy Chef identifies the 8 biggest traps that entrepreneurs continually get caught in - you can't afford not to scrutinise this list (3 minute read).