storytelling

Gabriel Luna-Ostaseski: 8 Steps To A Compelling Scale Narrative

Gabriel Luna-Ostaseski: 8 Steps To A Compelling Scale Narrative

If you were able to attend the Heavy Chef ‘Scale’ Masterclass with the legendary Gabriel Luna-Ostaseski on Thursday 6 December, I’m sure you took note of how important storytelling is. Talking to Fred Roed, founder of Heavy Chef, Gabe emphasised on how delivering a compelling narrative leads to successful storytelling, which then leads to sales. Luna-Ostaseski was one of the early consultants at Uber and was instrumental in creating the ‘Uber Rush’ programme, which led to Uber’s legendary growth over a short period of time. Luna-Ostaseski shared 8 core modules/steps that result in a compelling narrative when followed attentively in sequence.