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Jessica Van Der Westhuyzen

Digital Marketing Basics

Jessica Van Der Westhuyzen reveals how entrepreneurs can utilise data to create effective digital marketing strategies.

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Jessica is the Digital and Performance Marketing Manager at OneDayOnly. She has extensive experience in leading teams and companies in digital strategy, digital transformation and MarTech platforms. Jessica is incredibly skilled at using data and various digital platforms to tell brand stories and create award-winning growth strategies and campaigns. She was 2020's Bookmarks Best Digital Marketer and is the Brand Council lead for the IAB in South Africa.


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10 Tasty Bites 

Below is a preview of what you can expect to learn in this recipe. 

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About This Recipe


Thanks to the pandemic, we've seen an incremental boom in the adoption of e-commerce by consumers and businesses alike. If you're playing in the online space, a digital strategy that ramps up your presence online and converts to sales should be at the very top of your list. In 10 rich bites, OneDayOnly's Jessica van der Westhuyzen unpacks the building blocks of a successful digital marketing strategy and how it can help grow your business.

What You'll Learn


In this recipe, you will learn from Jessica Van Der Westhuyzen, Digital and Performance Marketing Manager at OneDayOnly, how entrepreneurs can utilise data to create effective digital marketing strategies. 


Learn from someone who speaks from a position of real authority, perspective and experience.


Implement practical tips and techniques learned in the trenches - doing, rather than talking.


Join a cohort of like-minded entrepreneurs in our growing community and share your learnings as you go.

Get Learning

This entrepreneurial micro-course will take you only a few minutes per day (or you can binge if you want to). Feel free to skip around and please let us know what you think. 

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Deep Cuts 

Love this recipe? Here are some additional videos to delve even further into the topic.


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