Michèle Ngueyep: Facebook For Business 101 - Masterclass JHB (SOLD OUT)
Feb
26
9:00 AM09:00

Michèle Ngueyep: Facebook For Business 101 - Masterclass JHB (SOLD OUT)

Johannesburg. Michèle Ngueyep. Heavy Chef hosts another senior member of Facebook's team for an exclusive Morning Masterclass. Answering the call for more practical learning, Michele is going to show us how to get started targeting your ideal customers, setting up your campaigns, constructing effective messages and converting your audience into paying customers. This masterclass is free to apply.

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Michèle Ngueyep: Facebook For Business 101 - Free Masterclass CPT
Feb
27
9:00 AM09:00

Michèle Ngueyep: Facebook For Business 101 - Free Masterclass CPT

Free. Cape Town. Michèle Ngueyep. Heavy Chef hosts another senior member of Facebook's team for an exclusive Morning Masterclass. Answering the call for more practical learning, Michele is going to show us how to get started targeting your ideal customers, setting up your campaigns, constructing effective messages and converting your audience into paying customers. This masterclass is free to apply.

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Imogen Heap: Music. Data. Identity. (SOLD OUT)
Mar
13
6:00 PM18:00

Imogen Heap: Music. Data. Identity. (SOLD OUT)

R175. Cape Town. Imogen Heap. Heavy Chef hosts Grammy Award-winning international music superstar, Imogen Heap, on stage at Workshop17 on March 13. Imogen Heap will take a short detour off her Mycelia World Tour to explain her passion for data, her new initiative ‘Mycelia’ and its central idea, the Creative Passport - and how the blockchain is irrevocably changing the world of creatives everywhere.

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Imogen Heap: Music. Data. Identity. - Masterclass CPT
Mar
14
10:00 AM10:00

Imogen Heap: Music. Data. Identity. - Masterclass CPT

R1480. Cape Town. Imogen Heap. Heavy Chef hosts international music superstar, Imogen Heap, in an exclusive Masterclass at Workshop17 on March 14 in Cape Town. Imogen Heap will take a short detour off her world tour to explain her passion for data, her new initiative ‘Mycelia’, the Creative Passport and how the blockchain is irrevocably changing the world of creatives everywhere. Imogen will facilitate a 3 hour workshop to a broader community of musicians, and artists and teach you how to claim back your data and move into the next generation of being a true entrepreneur/creator.

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Imogen Heap: Music. Data. Identity. - Masterclass JHB
Mar
18
10:00 AM10:00

Imogen Heap: Music. Data. Identity. - Masterclass JHB

R1480. Johannesburg. Imogen Heap. Heavy Chef hosts international music superstar, Imogen Heap, in an exclusive Masterclass at SAMRO’s offices on March 14. Imogen Heap will take a short detour off her world tour to explain her passion for data, her new initiative ‘Mycelia’, the Creative Passport and how the blockchain is irrevocably changing the world of creatives everywhere. Imogen will facilitate a 3 hour workshop to a broader community of musicians, and artists and teach you how to claim back your data and move into the next generation of being a true entrepreneur/creator.

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An Audience With Imogen Heap
Mar
21
7:00 PM19:00

An Audience With Imogen Heap

R450. Johannesburg. Imogen Heap. Heavy Chef is excited to announce that we have added a very special evening to Imogen's tour, in the centre of Joburg, on the 21st March. Together with the crazy awesome people at Victoria Yards, we're going to be hosting Ms. Heap on her last night in South Africa for an intimate, impromptu performance. Imogen will be telling her own story, playing a selection of stripped-down songs, engaging with the audience and expounding her views on creative entrepreneurship, technology, Blockchain, cryptocurrency and the music industry at large.

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Don Packett: Presenting
Mar
26
9:00 AM09:00

Don Packett: Presenting

R1480. Cape Town. Don Packett. Presenting is one of the most valued skills in business today. Whether it's presenting in front of a large crowd, or pitching an idea in a boardroom, how you project your message to an audience is a vital tool in your entrepreneur toolbox. Don brings over 15 years of experience to this vital Heavy Chef Morning Masterclass. Missing Link works with CEOs and leaders at the highest level of the corporate world, and now Don brings this training experience to the Heavy Chef community. This session promises to be lively and entertaining, and one of the best investments into your own personal journey you can make.

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Professor Tim Noakes: Work. Life. Nutrition.
Mar
28
6:00 PM18:00

Professor Tim Noakes: Work. Life. Nutrition.

R175. Cape Town. Professor Tim Noakes. Our March finale in Cape Town features one of South Africa's most famous individuals, scientist, academic, iconoclast and best-selling author, Professor Tim Noakes. On the back of the world-renowned 'tweet-trial', Noakes has silenced many of his critics on the back of an ever-growing body of research supporting his conversion from HCLF to LCHF nutrition framework. In this landmark Heavy Chef event, Noakes will present his story and talk to the prevalent threat that decades of misleading nutritional guidelines has wrought upon society.

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Professor Tim Noakes, Masterclass: Work. Life. Nutrition.
Mar
29
9:00 AM09:00

Professor Tim Noakes, Masterclass: Work. Life. Nutrition.

R1480. Cape Town. Professor Tim Noakes. After the previous evening's event, the last learning experience in March is a morning Masterclass featuring one of South Africa's most famous individuals: scientist, academic, iconoclast and best-selling author, Professor Tim Noakes. Noakes will address the notoriously bad eating habits of South African entrepreneurs, business owners and workers. In this four hour morning masterclass, Noakes will talk to the prevalent threat that decades of misleading nutritional guidelines has wrought upon society. Together with the team from the Noakes Foundation, delegates will undergo a thorough evaluation of their current eating habits and come out with a better understanding of eating for optimal health, performance and wellness in a fast-paced, frenetic world.

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Don Packett: Presenting
Apr
24
9:00 AM09:00

Don Packett: Presenting

R1480. Johannesburg. Don Packett. Presenting is one of the most valued skills in business today. Whether it's presenting in front of a large crowd, or pitching an idea in a boardroom, how you project your message to an audience is a vital tool in your entrepreneur toolbox. Don brings over 15 years of experience to this vital Heavy Chef Morning Masterclass. Missing Link works with CEOs and leaders at the highest level of the corporate world, and now Don brings this training experience to the Heavy Chef community. This session promises to be lively and entertaining, and one of the best investments into your own personal journey you can make.

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Colin Hall: Leadership
Jun
18
9:00 AM09:00

Colin Hall: Leadership

R1480. Johannesburg. Colin Hall. He is the ex-CEO of WoolTru, and the ex MD of South African Breweries. At his peak, Colin Hall oversaw 50,000 people with a business empire that included Woolworths, Truworths and Massmart. Colin was the youngest board member of a listed company, at the tender age of 29, when he was elected to the highest level at SAB. During his career, Colin was often regarded amongst the top leaders in South African business. Now, Colin intends sharing the fruit of 6 decades of business experience and deliver an action-packed seminar together with his son Steve Hall. This is going to be one of the most remarkable and surprising masterclasses of the year.

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Noha Bashir, Junaid Sabera, Meggan Kristiansen: Facebook For Business
Feb
20
6:00 PM18:00

Noha Bashir, Junaid Sabera, Meggan Kristiansen: Facebook For Business

R175. Cape Town. Noha Bashir, Junaid Saber. Meggan Kristiansen. Heavy Chef is particularly privileged to host a senior member of Facebook's team on Tuesday. Answering the call from our Heavy Chef audience for more practical learning, Noha Bashir, Junaid Sabera and Meggan Kristiansen are going to lift the lid on some of the most important developments in the Facebook advertising platform. Facebook has over 2 billion profiles, and we've asked three of the most experienced and relevant practitioners of the Facebook advertising craft to tell us how to unlock that potential. Facebook has just come off one of its most profitable quarters ever, with a 30% jump in revenues. This speaks to the growing efficiency and impact of its immense targeting potential. This event is not to be missed.

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Noha Bashir, Yashoda Ram, Marnus van Heerden: Facebook For Business
Feb
19
6:00 PM18:00

Noha Bashir, Yashoda Ram, Marnus van Heerden: Facebook For Business

R175. Johannesburg. Noha Bashir, Yashoda Ram, Marnus van Heerden. In the past decade, the smartphone has changed the world as radically as any technology in history. The world is now mobile and business is becoming borderless. A Facebook page gives your business a ready-made mobile strategy. With engaging content, including eye-catching video, and the use of messaging for personalised customer service, your business can build a compelling mobile presence. International speaker, Noha Bashir will reveal how easy it has become to reach customers down the street or on the other side of the world. Join us to discover how Facebook can help your small business become large and your local business go global. Joining Noha on stage is Yashoda Ram and Marnus van Heerden from the incendiary young insureTech business Pineapple, talking about how they used Facebook to achieve the seemingly impossible for a startup.

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Alessandro Colafranceschi, Tim Willis: The AgriTech Revolution
Feb
6
6:00 PM18:00

Alessandro Colafranceschi, Tim Willis: The AgriTech Revolution

R175. Paarl. Alessandro Colafranceschi, Tim Willis. From Aerobotics, nominated in 2018 as one of the Top 5 Most Exciting Startups In SA, Tim Willis will kick things off with his view on how Aerobotics is using drone technology to shape the way farmers across the world look at data. Then, Alessandro Colafranceschi, cofounder of Tillo App, will reveal how a simple mobile application is giving control of information back to farmers.

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Mike Perk: Future Fit
Feb
6
9:00 AM09:00

Mike Perk: Future Fit

R1480. Cape Town. Mike Perk. After his session in Johannesburg, Mike Perk, one of the leading change consultants working in Africa and Europe, comes to Cape Town. Perk built his career helping companies such as Hyundai, Jaguar Land Rover and Vodafone. Mike works closely with leaders that are looking to transform their organisations to become more relevant in a digitally connected world. Now, in an exclusive Heavy Chef Masterclass, Mike will enable you, and your business, to realise true potential.

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Mike Perk: Future Fit (SOLD OUT)
Jan
30
9:00 AM09:00

Mike Perk: Future Fit (SOLD OUT)

R1480. Johannesburg. Mike Perk. Our next facilitator is one of the leading change consultants working in Africa and Europe, helping companies such as Hyundai, Jaguar Land Rover and Vodafone. Mike works closely with leaders that are looking to transform their organisations to become more relevant in a digitally connected world. Now, in an exclusive Heavy Chef Masterclass, Mike will enable you, and your business, to realise true potential.

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Dion Chang, Bronwyn Williams, Ian Russell: Future Fit 2019 (SOLD OUT)
Jan
29
6:00 PM18:00

Dion Chang, Bronwyn Williams, Ian Russell: Future Fit 2019 (SOLD OUT)

R175. Johannesburg. Dion Chang. Bronwyn Williams. Ian Russell. We’re kicking off the year with a killer lineup of futurists, disrupters and trends forecasters. Bronwyn Williams and Dion Chang from Flux Trends are the most highly regarded commentators on futurism in South Africa. They will be joined by Ian Russell for a firecracker opening event in 2019. This event will be fun, insightful and critical to get moving with a clear lens on what’s around the corner over the next 12 months.

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Gabriel Luna-Ostaseski: How To Scale Your Startup
Dec
6
9:00 AM09:00

Gabriel Luna-Ostaseski: How To Scale Your Startup

R1480. Cape Town. Gabriel Luna-Ostaseski. In the penultimate learning experience for 2018, Heavy Chef is proud to host a true ‘master of scale’, San Francisco-native, Gabriel Luna-Ostaseski, who will be spending a week in Cape Town over December to share the secrets of super-growth scaling. Gabe will share the secrets that he used while working with Uber, Thumbtack and Modernize in order to truly grow your company.

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SA's Top 5 Most Exciting Startups 2018
Dec
4
6:00 PM18:00

SA's Top 5 Most Exciting Startups 2018

R145. Cape Town. DJ Mo Flava. Siya Mbaba Wilson. Caley Africa. Hundreds of nominations are in. There can only be five finalists. Last year’s winners were SweepSouth, Wala, Zoona, JUMO and Yoco. The leaders and co-founders all shared last year’s stage at the penultimate event of 2017 to tell us how they’re changing the world. This year promises to be bigger and better. Book your seats to a celebration of startup success as we shine a light on a year of hard slog and monumental achievement from South Africa’s finest young businesses.

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Dan Mace, Willie Morris: How To Win At YouTube
Dec
4
9:00 AM09:00

Dan Mace, Willie Morris: How To Win At YouTube

R1480. Cape Town. Dan Mace. Willie Morris. Dan Mace is one of the fastest rising YouTube stars in the world right now. Resident of New York, Dan and his manager Willie are coming to Cape Town to participate in an exclusive Heavy Chef Masterclass as part of Cape Town Startup Week. With over 1m followers on YouTube and Instagram combined, Dan is a true Heavy Chef. Willie Morris is joining Dan, bringing to the Masterclass a wealth of experience. Willie has worked at Amazon, personally consulting to Jeff Bezos, and recently started a subscription box company with Gary Vee, and sold it.

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Katlego Maphai: The Story Of An African Fintech Company
Nov
24
10:00 AM10:00

Katlego Maphai: The Story Of An African Fintech Company

Yoco is one of the fastest growing companies on the African continent. Recently, the company announced that it had received $16m in a fundraising round, which it quickly followed with another announcement: Yoco was launching Yoco Capital. Now, the enigmatic founder Katlego Maphai, will tell the story of how a humble group of four African friends started and scaled a truly inspiring African finch company.

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Ryan Stramrood: Grit
Nov
22
9:00 AM09:00

Ryan Stramrood: Grit

R1480; Cape Town. Ryan Stramrood. From being a corporate couch potato in his thirties ten years ago, Ryan Stramrood has already completed 81 Robben Island-to-mainland crossings, swam solo across the notorious English Channel, swam the first official “Ice Mile” in -1°C water in Antarctica, completed the world’s first swim around the southernmost tip of South America – Cape Horn – and was the first South African male to swim from Europe to Africa across the Gibraltar Strait. Ryan’s next challenge? Teaching you, grit.

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Ryan Stramrood, Conn Bertish: Grit
Nov
20
6:00 PM18:00

Ryan Stramrood, Conn Bertish: Grit

R145. Cape Town. Ryan Stramrood. Conn Bertish. We have invited two individuals who exemplify the very essence of the word “Grit” - Ryan Stramrood and Conn Bertish. Ryan Stramrood is a globally-renowned ice swimmer that has braved the world's most challenging waters. Conn Bertish is a cancer survivor with a story that has gripped the world’s attention. Ryan and Conn are going to stand on the Heavy Chef stage in November and share their stories - inspiring the rest of us that we can push past impossible and, using grit and creative thinking, that all of us can build extraordinarily hard-to-kill organisations.

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Craig Rodney: How To Win At Instagram
Nov
14
9:00 AM09:00

Craig Rodney: How To Win At Instagram

R1480. Johannesburg. Craig Rodney. On the 14th November 2018, Heavy Chef is taking a deep dive into the world of Instagram, with Craig Rodney, who runs the massively popular @southafrica Instagram account, to run an exclusive morning masterclass in order to unpack what it takes to become the world heavyweight champion of Instagram. 

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Luvuyo Rani, Lukhanyo Neer, Marlon Parker: Educating Africa
Nov
13
6:00 PM18:00

Luvuyo Rani, Lukhanyo Neer, Marlon Parker: Educating Africa

R145, Cape Town. Luvuyo Rani, Lukhanyo Neer, Marlon Parker. After a triumphant event in Johannesburg with Sam Paddock, S'onqoba Maseko and Former South African President Thabo Mbeki, Heavy Chef now brings the incendiary topic of education to Cape Town. Together on stage for the first time, these three pioneers will unpack what it will take to educate the fastest growing population on the planet. This is one of the most important events of the year.

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Arthur Goldstuck, Brad Elliott, Andrew Smith: State Of The Online Retail Nation
Nov
1
6:00 PM18:00

Arthur Goldstuck, Brad Elliott, Andrew Smith: State Of The Online Retail Nation

R145, Cape Town. Arthur Goldstuck, Brad Elliott, Andrew Smith. Heavy Chef, in collaboration with World Wide Worx, Visa and Platinum Seed, will host Arthur Goldstuck, Brad Elliott and Andrew Smith. Arthur and Brad will present the results of a groundbreaking survey that Visa commissioned earlier this year. Andrew Smith, CEO of Yuppiechef, will present his experience evolving from pure e-commerce to bricks and mortar. This promises to be one of the most fascinating events of the year.

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Arthur Goldstuck, Brad Elliott, Ailly Khan Pretorius: State Of The Online Retail Nation
Oct
31
6:00 PM18:00

Arthur Goldstuck, Brad Elliott, Ailly Khan Pretorius: State Of The Online Retail Nation

R145, Johannesburg. Arthur Goldstuck, Brad Elliott, Ailyssa Khan Pretorius. Heavy Chef, in collaboration with World Wide Worx, Visa and Platinum Seed, will host Arthur Goldstuck, Brad Elliott and Ailyssa Khan Pretorius. Arthur and Brad will present the results of a groundbreaking survey that Visa commissioned earlier this year. Ailyssa will present her experience as GM of Uber Eats, detailing how mobility is changing behaviour in consumers across all demographics. This promises to be one of the most fascinating events of the year.

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Dr. Carla Enslin: Brand DNA
Oct
30
9:00 AM09:00

Dr. Carla Enslin: Brand DNA

R1480. Cape Town. Dr. Carla Enslin. Heavy Chef hosts South African leading brand practitioner Dr. Carla Enslin to teach an exclusive masterclass in October. Dr. Carla Enslin is one of the founding members of Vega School and Heads up Strategy as well as New Business Development for the group. Carla leads the national team of Navigators (lecturers) across 4 campuses nationwide. Heavy Chef has invited Dr. Carla Enslin, founder of the class-leading Vega School, to run an exclusive Masterclass that will reveal how to create a brand for your organisation that will elevate you above the noise.

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Jacques Oberholzer: Designing Your Ultimate MVP
Oct
23
9:00 AM09:00

Jacques Oberholzer: Designing Your Ultimate MVP

R1480. Cape Town. Jacques Oberholzer. (Includes Free Notebook.) It’s about your MVP baby. Your minimum viable product. The first step of the marathon. It’s also the start of that hockey stick. You don’t want to mess that shizz up, believe us. To get it right, HumanWrit.es and Heavy Chef has invited one of our proudest exports, Jacques Oberholzer, to come in and lift the lid on how to make that first iteration of your world-beating product something truly special.

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Pierre du Plessis, Jacques Oberholzer: Designing The Ultimate Online Application
Oct
22
6:00 PM18:00

Pierre du Plessis, Jacques Oberholzer: Designing The Ultimate Online Application

R145. Cape Town. Pierre du Plessis. Jacques Oberholzer. Human Writ.es and Heavy Chef proudly bring this new event to Cape Town, focusing on creating the ultimate mobile application. In a heady, creative digital age, millions of apps are being introduced every year and only a handful of them succeed. Despite these odds, there are some tried and tested mechanisms that ensure a much higher chance of success. We have invited Jacques Oberholzer, co-founder of international UI / UX design agency Now Boarding, and Pierre du Plessis, CEO of HumanWrit.es to unpack this vital topic.

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Tiffany Markman: Copywriting For Better Business
Sep
25
9:00 AM09:00

Tiffany Markman: Copywriting For Better Business

R1480, Johannesburg. Tiffany Markman. We are breathlessly excited to be hosting one of South Africa's most authoritative copywriting luminaries. Tiffany has been working as a copywriter and a copywriting teacher for over 15 years, and has worked with some of the biggest brands in South Africa. Now, Tiffany joins the Heavy Chef morning masterclass series to teach our community members the secret ingredients of her trade. She has packed a four hour workshop with the essentials to make you a better writer and a better business person.  

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S'onqoba Maseko, Sam Paddock, Thabo Mbeki: Educating Africa
Sep
14
6:00 PM18:00

S'onqoba Maseko, Sam Paddock, Thabo Mbeki: Educating Africa

R145. Johannesburg. S’onqoba Maseko. Sam Paddock. Thabo Mbeki. Heavy Chef hosts S’onqoba Maseko, Sam Paddock and former South African President Thabo Mbeki. We will discuss education in Africa, how the 4th Industrial Revolution is impacting education and how Africa must evolve in order to meet the challenge and thrive.

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Masechaba Ndlovu: Building A Powerful Personal Brand
Sep
8
10:00 AM10:00

Masechaba Ndlovu: Building A Powerful Personal Brand

R145. Khayelitsha. Masechaba Ndlovu Masechaba Ndlovu is one of South Africa's most thought provoking personalities. In this seminal event, Masechaba comes to the heart of Khayelitsha, to address a passionate entrepreneur community at the iconic Bandwidth Barn venue at Lookout Hill.

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Heavy Chef 28 August (CPT): SEXtech, With Heidi Patmore & Dr Eve
Aug
28
6:00 PM18:00

Heavy Chef 28 August (CPT): SEXtech, With Heidi Patmore & Dr Eve

R145. Cape Town. Heidi Patmore. Marlene Wasserman. After the Johannesburg session with Heidi Patmore, the Heavy Chef stage moves to Cape Town with Heidi being joined by Marlene Wasserman, founder of the Dr Eve brand, to take a stab at an incendiary topic: SEXtech, and how it is impacting our lives irrevocably. 

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Morning Masterclass 22nd August (JHB): The Secret Ingredients Of Email Marketing
Aug
22
9:00 AM09:00

Morning Masterclass 22nd August (JHB): The Secret Ingredients Of Email Marketing

R1480. Johannesburg. Jason Bagley. On the 22nd August 2018, Heavy Chef is taking a deep dive into the world of Email Marketing, with the CEO of Firing Squad, the only specialist email marketing consultancy in South Africa.  Heavy Chef has invited Jason Bagley, the CEO of Firing Squad, to run an exclusive Masterclass in order to unpack what it takes to become the world heavyweight champion of email marketing. 

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Heavy Chef 14 August (CPT): Techpreneurship, With Annette Muller & Mark Forrester
Aug
14
6:00 PM18:00

Heavy Chef 14 August (CPT): Techpreneurship, With Annette Muller & Mark Forrester

R145. Cape Town. Mark Forrester, Annette Muller. We have invited two of South Africa’s most dynamic tech entrepreneurs, Mark Forrester and Annette Muller to speak on the Heavy Chef stage in August, in Cape Town. Mark is the founder of WooThemes and WooCommerce, which has been downloaded over 47 million times and powers almost a third of all the world’s e-commerce stores. Annette Muller is a sought-after international speaker, founder of Flexyforce, an innovative new startup in the Future of Work sector, and has been recognised by Forbes International as one of the ‘top 10 female tech founders to watch In Africa’. This event unpacks what it takes to be a tech entrepreneur in the 21st Century.

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Heavy Chef 21 July (Khayelitsha): Live The Code, With Shaun Tomson
Jul
21
10:00 AM10:00

Heavy Chef 21 July (Khayelitsha): Live The Code, With Shaun Tomson

R145. Khayelitsha. Shaun Tomson. Shaun Tomson has been listed as one of the 25 most influential surfers of the century and as one of the 10 greatest surfers of all time. During his career he was both the youngest and oldest surfer to win a pro event and is considered to be one of the architects of professional surfing. Additionally to his surfing career, Shaun founded, managed and sold two multi-million market-leading clothing brands – Instinct in the 1980s and Solitude in the 1990s.

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Heavy Chef 19 July (JHB): Failure! (Includes Signed Book)
Jul
19
6:00 PM18:00

Heavy Chef 19 July (JHB): Failure! (Includes Signed Book)

R145 (includes signed book). Johannesburg. Nic Haralambous. Maps Maponyane. We continue the conversation in Johannesburg, talking about the topic of Failure, and why it’s such a pariah subject - despite failure being so prevalent in South African business. Join Nic Haralambous, author of the brilliant new book Do. Learn. Fail. Repeat. and celebrity entrepreneur Maps Maponyane for a candid discussion on what business is really about.

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Heavy Chef 16 July (CPT): Failure! (Includes Signed Book)
Jul
16
12:00 PM12:00

Heavy Chef 16 July (CPT): Failure! (Includes Signed Book)

R145 (includes signed book). Cape Town. Nic Haralambous. Bruce Whitfield. We’re going to tackle the most important conversation in South Africa. 90% of businesses fail, so why is it such a pariah topic to talk about? Join Nic Haralambous, author of the brilliant new book Do. Learn. Fail. Repeat. and SA’s number one business show host, Bruce Whitfield, for a candid discussion on what business is really about. NOTE: This event includes a free book.

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Morning Masterclass 12 July (JHB): Bringing Finances To Life
Jul
12
9:00 AM09:00

Morning Masterclass 12 July (JHB): Bringing Finances To Life

R1480, Johannesburg. Philip van Zyl. Ian Meaker. Our two intrepid workshop facilitators travel to the capital of African capitalism to talk about finance, in your business. The dirty secret that most of us harbour is that we don’t know understand a balance sheet from our bottom line. So, if you get confused by the numbers and want to become a finance kung-fu master, this is four hours that will change your life.

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