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Andrea Klassen
Financial Reporting

In this recipe Andrea Klassen, senior manager of Financial Reporting at Bayport Financial Services, helps entrepreneurs understand the role that financial reporting plays in keeping SARS happy and your business healthy.

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The daughter of two entrepreneurs, Andrea Klassen has an innate understanding and appreciation of the challenges and rewards of being the owner of a small business. A desire to help her parents run their businesses better, ignited an early interest in business management that saw her qualify as a chartered accountant and complete a master’s degree in tax. She joined Bayport Financial Services 2010(Pty) Ltd in 2017 where she currently holds the position of senior manager: financial reporting.

In addition to mentoring finance students and junior colleagues, Andrea started a health and fitness club in 2020 during Covid to help improve people’s physical and mental health.

When she was named a finalist in the 2020 Top 35under35 SAICA competition, Andrea used it as a platform to launch the ASE Foundation. The foundation mentors young people to help them achieve their goals and find employment.


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Below is a preview of what you can expect to learn in this recipe. 

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About This Recipe


The small, day-to-day financial mistakes entrepreneurs make can quickly add up to the business running into trouble. It is therefore hugely important for business owners to come to grips with the basics as soon as possible.

From keeping proper records of all transactions to understanding the role forecasting plays in business growth, Andrea Klassen generously shares insights that came from the combination of growing up in an entrepreneurial household and studying accounting and tax.

What You'll Learn


In this recipe, Andrea highlights the reasons why entrepreneurs should keep their business and personal finances separate, and why financial recordkeeping should be a priority from the first day you open your business’ doors. She explains cash flow and working capital as indicators of the financial health of a business, and gives an easy-to-implement formula to set sales targets.


Learn from someone who speaks from a position of real authority, perspective and experience.


Implement practical tips and techniques learned in the trenches - doing, rather than talking.


Join a cohort of like-minded entrepreneurs in our growing community and share your learnings as you go.

Get Learning

This entrepreneurial micro-course will take you only a few minutes per day (or you can binge if you want to). Feel free to skip around and please let us know what you think. 

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Deep Cuts 

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