I don't know if payments found me or if I found payments, actually. I walked into payments seven years ago and, prior to that, I was studying. But before that, I was exactly the people you're speaking to, I was an entrepreneur.

At face value, everyone will see it as a payment gateway, this is what PayFast is. We facilitate all payments. So what this basically means is, we step in for those small to medium enterprises that are meant to come to market and want to start receiving payments online. 

A lot of entrepreneurs are not tech-savvy, they don't have that tech behind them, they're used to brick and mortar - go into the store, sell your items, go to this person, sell your items or whatever the case might be. But they don't know the e-commerce side of it. That's where PayFast steps in to say, "I'm the payment gateway I'm gonna facilitate on your behalf."

That's the guy that just came out of school. That's the one that just came out of college. It's the mom and pops, it's the 10 to 30-year-old family business, it's the conglomerate, it's everybody! 

The registration process is the easiest. Once that is done, the next step is always the best conversation because that's the conversation I have when I want to know where are you at. What is your business? What do you want it to do? Where's your head at from the tech side of things? Have you spoken to developers? Are you perhaps a developer? I want to know those things. Once I know that I can guide you.

Don't fear asking the questions. Contact your key players that you need to contact. PayFast is accessible - reach out, have the conversation.

Where's the market at? Right now the market, what I've picked up on in my experience as of late, is that the moms and pops and everyone else are looking for what to do next. The entrepreneur is looking at what to do next. How do I get out of where we're at right now in the market? And they are looking into e-commerce. Bringing their brick and mortar into e-commerce, bringing their thought patterns into e-commerce, widening their net so that they can get a bigger audience - that's what they are looking at now and they're doing it through e-commerce. So we're seeing a lot of uptake in delivery services, groceries, baby apparel. 

PayFast sits on a treasure trove of data. That's the truth, and we're looking at that now.

I met this guy, he reached out to me about a year ago and the conversation, like all conversations, started with him asking me, "How can you help me?" And said, "Well, what do you need?" I mean, I probably could have offered to sort out his payments, but I think he wanted to hear everything. And that just kicked off the relationship right away because he was like, "Oh cool. This guy wants to sort out everything for me." He was an entrepreneur and he had a concept, he was going to use it to take on the likes of the big guys - he wanted to take on the likes of Takealot. And I thought, "Well, we've all got those goals. We all want to take on the giants."

Here is what I want you to do. I want you to go into your browser and type www.payfast.co.za. I want you to do something that simple.