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Cirsten Claassen
Financial Fundamentals
Cirsten unpacks budgeting, forecasting, pricing and pitch decks to help founders make smarter decisions and win investor confidence.
About This Recipe
This Recipe gives entrepreneurs a practical roadmap for mastering finance fundamentals—from setting up effective systems to understanding key metrics and building narratives that resonate with investors. Cirsten shares real-world examples and strategies to help founders get clarity, avoid common pitfalls, and tell the financial story of their business with confidence. Whether you're pre-revenue or scaling up, this Recipe helps you align your operations, pricing, and planning with long-term success.
What You'll Learn
- Startup Setup Checklist.
- Telling Your Financial Story.
- Monthly Money Rituals.
- Smart Budgeting & Forecasting.
- Mastering Cash Flow.
- Paying Yourself Right.
- Tools to Automate Your Finances.
- Avoiding Costly Mistakes.
- Staying Afloat in Slowdowns.
- Reflecting, Adapting & Growing.
Who Is Our Heavy Chef?
Cirsten Claassen is a seasoned financial strategist and founder of Finvoke, where he helps early-stage founders build confident, sustainable businesses. He qualified as a Chartered Accountant at a Big Four firm and honed his skills during a secondment in Germany. Combining corporate finance expertise with entrepreneurial passion, he breaks down complex systems into practical tools any startup can use. Cirsten’s story-driven budgets, forecasts and financial models guide founders through uncertainty and win investor confidence.
Learn
Learn from someone who speaks from a position of real authority, perspective and experience.
Do
Implement practical tips and techniques learned in the trenches - doing, rather than talking.
Share
Join a cohort of like-minded entrepreneurs in our growing community and share your learnings as you go.
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