Greg Webster is the co-founder and MD of Dermastore, a dermatologist-curated, educationally-lead and consumer-empowering online store. Prior to Dermastore, Greg gained considerable experience in the advertising industry. Greg launched Dermastore in 2015, leading the vision and growth of Dermastore through a deep passion for service.
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10 Tasty Bites
Below is a preview of what you can expect to learn in this recipe.
1 - What Led You To Starting The Online Skincare Store 'Dermastore'?
2 - How Did You Start Dermastore?
3 - What Is The Strategy Behind Dermastore?
4 - Who Do You Admire For Their Customer Service?
5 - What Is Your Approach Behind Dermastore's Personalised Customer Support?
6 - What Made You Decide To Prioritise Customer Service At Dermastore?
7 - What Are The Key Tenets Of Great Customer Service?
8 - What Common Mistakes Do Small Businesses Make With Customer Service?
9 - How Do You Motivate Your Team To Care About Your Customers?
10 - What Advice Do You Have For Entrepreneurs Who Want To Offer Great Customer Service?
About This Recipe
Dermastore is one of the fastest growing online stores in South Africa. Founded by father and son team, Dr Ian Webster and Greg Webster, Dermastore has quickly gained a reputation for its obsessive service.
Greg started out in the creative industry, producing commercials in the fast-paced world of advertising. The jump to online entrepreneurship proved too tempting and Greg left a lucrative career to begin the risky, long journey of the startup founder.
From the outset, Greg instilled obsessive attention to the needs of its customers. This obsession became the heart and soul of Dermastore.
What You'll Learn
In this recipe, you will learn how Greg started the business, how he defined the strategy and how Dermastore has scaled this personal approach to people.
Greg shares the crucial tenets of great customers service. He goes on to share his thoughts on the common mistakes and reveals some beautiful insights into motivating Dermastore's team and defining its culture.
This recipe is for anyone who wants to augment or transform their business to a more customer-focused organisation.
Greg shares how he and his team used customer service to create one of the fastest growing online stores in South Africa.
Implement practical tips and techniques learned in the trenches - doing, rather than talking.
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