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Katlego Mahura
Ideation
In this recipe, Katlego Mahura—Managing Partner at Idea Engineers—explores how to generate and refine ideas in fast-paced, high-stakes environments. Learn how to lead ideation with clarity, encourage creative collaboration, and turn pressure into progress..
About This Recipe
In this recipe, Katlego Mahura shares how to generate bold, effective ideas under pressure. Blending creative insight with engineering precision, she unpacks how to turn constraints into fuel, guide diverse teams through ideation, and move from inspiration to execution without losing momentum.
Cover These 10 Perspectives
- Defining Strategic Communication
- Finding Brand Voice
- Aligning Internal and External Messaging
- Communicating Through Uncertainty
- Brand Storytelling in Action
- Building Trust with Stakeholders
- Purpose-Driven Marketing
- Adapting Strategy for Different Channels
- Common Messaging Mistakes
- Getting Started with Strategy
Who Is Our Heavy Chef?
Katlego Mahura is the Managing Partner at Idea Engineers and a seasoned strategist with a unique career path that bridges engineering precision and creative brand leadership. Starting her career as an industrial engineer, she implemented process sustainability, continuous improvement, and employee engagement frameworks across organisations such as Aberdare, Dräxlmaier, Bel-Essex, and Barloworld Robor.
Her transition into marketing was sparked within the Barloworld group, leading to a decade at Plascon where she quickly rose to become Head of Marketing. There, she led the flagship decorative portfolio, introduced a new brand positioning and corporate identity, and launched several market-leading brands.
Katlego is passionate about engineered efficiency that creates the space for creative explosion. She brings a rare blend of process-driven insight and brand storytelling—making her a trusted advisor in building purposeful, high-impact strategies that scale.
Learn
Learn from someone who speaks from a position of real authority, perspective and experience.
Do
Implement practical tips and techniques learned in the trenches - doing, rather than talking.
Share
Join a cohort of like-minded entrepreneurs in our growing community and share your learnings as you go.
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