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Pierre Du Plessis

Storytelling In Business

Pierre du Plessis shares his recipe on storytelling.

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Pierre du Plessis is a business consultant, creative director, writer and world-class public speaker. He is passionate about helping people to create meaningful personal and business lives, as well as helping entrepreneurs build conscious, successful businesses. Pierre, who's also an educator at DUKE CE University, has worked with BMW, KFC, Adcock Ingram, FNB and Nedbank. He's a familiar face on TEDx stages.


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Below is a preview of what you can expect to learn in this recipe. 

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About This Recipe


Storytelling and business go hand in hand. A great story is one sure way to win your customers over as human beings are led by emotion, and stories evoke a lot of that in us. Stories are also great for inciting action in your audience, whether you want them to purchase what you're selling or you want them to stand with you on a cause. 

What You'll Learn


In this recipe, master storyteller Pierre du Plessis unpacks the science behind storytelling and why it's so effective for business. 


Learn from someone who speaks from a position of real authority, perspective and experience.


Implement practical tips and techniques learned in the trenches - doing, rather than talking.


Join a cohort of like-minded entrepreneurs in our growing community and share your learnings as you go.

Get Learning

This entrepreneurial micro-course will take you only a few minutes per day (or you can binge if you want to). Feel free to skip around and please let us know what you think. 

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Deep Cuts 

Love this recipe? Here are some additional videos to delve even further into the topic.


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