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Filed under Heavy Chef News.
Concocted by Wendy Tayler, One ResponseDigital mapping is becoming increasingly essential in an age where technology is no longer a choice. Etienne Louw has embraced the possibilities that digital provides when it comes to mapping and location based data. We chat to him about how mapIT began and what this accurate product means for businesses around the world. He also explains the personalisation of layering and the benefits that many people are not aware of when considering online maps. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,We wanted to find out more about the engineer-turned-programmer who decided to create an app that gave commuters relevant information about travelling by train. Justin Coetzee is the co-founder of GoMetro – an app that has changed the way South Africans use MetroRail, and the way we see digital merging with public services. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,We were truly privileged to have the opportunity to pick the brain of undoubtedly the greatest entrepreneur of our time – Sir Richard Branson. While he was in South Africa, he shared some gems with us about digital entrepreneurship, what we can learn from UK businesses, creating a diverse brand, and the biggest mistake start-ups make. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,Two weeks ago we attended “Content 2013” – A truly comprehensive content marketing conference. With the theme of the ‘whole story of content marketing’, the two-day conference provided an inclusive and interactive forum.
The online conversations trended on Twitter. This BrandsEye infographic details the 1316 online conversations that took place over the two days – resulting in over 2 million opportunities to see. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,Our first Johannesburg Heavy Chef session for 2013 hosted Nikki Cockcroft who heads up Woolworths Digital, and Andrew Smith; the co-founder of one of South Africa’s most loved brands – Yuppiechef. With the focus on E-commerce, we saw two very different stories of success. Both inspiring and dynamic. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,Content remains king in 2013, but as Greg Ciotti describes, in order to stand out in the future, that content needs to become more visual and interactive. We chat to Greg who is the marketing strategist for Help Scout – an invisible email support software for startups and small businesses. He is also the founder of Sparring Mind, the behavioral psychology blog with over 100,000 readers. Read Further
Filed under Heavy Chef News.
Concocted by Wendy Tayler,With mobile growing at a rapid pace, instant messaging is one of the most popular ways for people to stay connected at a cheaper rate than text messaging. It also allows users the opportunity to meet new people. We speak to Marc Herson, Director at 2go, a successful and free IM service for mobile with over 20 million registered users. We also get some great advice for advertisers wanting to target IM users. Read Further
Filed under Heavy Chef News.
Concocted by Mike Perk,Telkom Business is giving small, medium and micro enterprises the rare chance to win their share of R750 000 towards a business makeover. The five lucky winners will receive R150 000 each worth of prizes to help boost their business and put them ahead of the game. Read Further
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