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Heavy Chef Event: Building For E-Commerce


  • Shannon McLaughlin, Ubuntu Baba
  • Matt Cohen, WooCommerce
  • Fred Roed, Heavy Chef (MC)

April 20. 6pm-7:30pm. Workshop17 Kloof Street, CPT. (32 Kloof St, Gardens, Cape Town, 8000) Live On Stage.

NOTE: Members can access their event codes on the 'Store' page here.

E-commerce provides entrepreneurs with the opportunity to reach customers anywhere in the world. Any business with a product should be selling their wares online. In April 2023, Heavy Chef will teach you how. We're hosting two luminaries in African e-commerce - Matt Cohen from WooCommerce and Shannon McLaughlin, founder of Ubuntu Baba - on the Heavy Chef stage on Thursday 20th April. We will be covering which platforms to use, designing your website, marketing and secret hacks to get your business flying. 


Heavy Chef events are brought to you by Xero, Payfast and Wrokshop17.

Support is provided by Quicket, Workshop17, Sir Fruit, Goodleaf and Backsberg and Creed Living.

Heavy Chef is proud partners with xneelo, Whipping the Cat, Capitalise, Parcel Ninja and Global Citizen.